David James LawtonApr 1, 20201 minMarketing versus EditorialWhen seeking solutions to graphic design briefs, it’s important to consider not only the audience and the message to be communicated, but...
David James LawtonMar 30, 20201 minThe Most Important Thing......for a freelancer is obviously having the kettle on constant boil. You can't get through the day without large amounts of tea or...
David James LawtonMar 28, 20201 minWhen I Was SuperbWhat’s the most work you’ve had to do on a ‘superb’ piece of graphic design? One job I had ran like this: Client: This imagery looks...
David James LawtonMar 26, 20201 minThe Importance of HierarchyA couple of visual examples here, of just why typographic hierarchy matters!